http://www.sessionsgroup.com/blog/branding/graphic-design-is-a-mickey-mouse-concern/ Strategies to build effective company influence in your market Fri, 01 Jan 2021 23:05:14 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://www.sessionsgroup.com/blog/branding/graphic-design-is-a-mickey-mouse-concern/#comment-500 BrianK Thu, 19 Apr 2012 19:37:16 +0000 http://www.sessionsgroup.com/blog/?p=608#comment-500 A lot of people have said that Walt Disney saw Mickey Mouse as his sort of animated self, an extension of himself. His wife even said it. He did Mickey’s voice for years and as Mickey became more of a celebrity, there was a distinct change in his character and his behavior. You’ll notice he was a little rascal; when you look at the early Mickey, he did in all these little films all these almost vulgar things, but as he became more famous, as Walt said, there were a lot of things that he didn’t think Mickey should do because he was the emblem of the company. And so that’s when they invented Donald Duck and Goofy to do all those things. He definitely understood branding. Great post sir.

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