The value of instant product recognition.

When you factor in the value of instant product recognition that a well designed logo provides, the cost of hiring a professional designer to develop a appropriate logo becomes less of a financial concern and more of a strategic one.

Being instantly recognized as a friend always provides a significant advantage in a competitive marketplace.

Your company logo is a visual representation, and a declaration, of who you are and what your company provides. It is without a doubt the single most important form of social recognition that you can employ. Even if a person cannot say, or spell, McDonald's, almost every man, woman and child on earth understands what the golden arches represent.

Below is a selection of links to award winning company and product identity projects that provide distinctive recognition.