Our Typeface

Typefaces or “fonts” are graphic elements and are as intrinsic to a visual identity as a logo or a color. The Clearface family of fonts are the Sterling fonts. This font family should be used in all
print and web applications.

Consistent typography in each Sterling communication ensures visual continuity and strengthens impact. The Clearface font family has been carefully selected to complement and coordinate with the logo artwork. Exercise the same care when using typography as you would with the logo or colors.